Privacy Policy

Effective Date: March 31, 2025

Welcome to SMP INK ("we," "us," or "our"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit www.smp-ink.com (the "Site") or engage with our scalp micropigmentation and training services. We are committed to protecting your privacy and handling your data responsibly.

1. Information We Collect  

We may collect the following types of information:  

- Personal Information: This includes your name, email address, postal address, phone number, payment details (if applicable), and any other identifiers you provide when interacting with us.  

- Non-Personal Information: This includes technical data such as your IP address, browser type, device information, operating system, and usage details collected during your visit to the Site.  

- Service-Related Information: Information you provide related to our scalp micropigmentation or training services, such as appointment preferences or feedback.  

2. How We Collect Information  

We gather information in the following ways:  

- Direct Interactions: When you fill out forms, contact us, book services, sign up for training, or otherwise communicate with us.  

- Automated Technologies: Through cookies, web beacons, analytics tools, and similar technologies that track Site usage, improve functionality, and personalize your experience. You can manage cookie preferences via your browser settings.  

- Third Parties: From partners, payment processors, or analytics providers who assist us in delivering services, with your consent or as permitted by law.  

3. Use of Information  

We use your information for the following purposes:  

- Provide Services: To schedule appointments, deliver scalp micropigmentation, offer training programs, and process payments.  

- Improve User Experience: To analyze usage trends, optimize the Site, and enhance our offerings based on your interactions and feedback.  

- Communicate: To respond to inquiries, send service updates, provide customer support, or notify you of changes to our policies or services.  

- Marketing: To send promotional materials, newsletters, or special offers, only with your consent where required by law.  

- Legal and Operational Needs: To comply with legal obligations, enforce our Terms of Use, or protect our business interests.  

4. Disclosure of Information  

We may share your information under these circumstances:  

- With Consent: When you explicitly agree, such as opting into a marketing campaign.  

- Service Providers: With trusted third parties (e.g., payment processors, hosting services) who assist us, bound by confidentiality agreements.  

- Legal Obligations: When required by law, court order, or government authority, or to comply with regulatory requirements.  

- Protection of Rights: To defend the rights, property, or safety of SMP INK, our users, or the public, including fraud prevention.  

- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction, with notice provided where feasible.  

5. Security Measures  

We implement reasonable technical and organizational measures to protect your information from unauthorized access, loss, misuse, alteration, or disclosure. These include encryption, secure servers, and access controls. However, no online system is completely secure, and we cannot guarantee absolute protection.  

6. Your Choices and Rights  

You have options regarding your information:  

- Access and Correction: You may request to review, update, or correct your personal data by contacting us.  

- Deletion: You may request deletion of your data, subject to legal or operational retention requirements (e.g., booking records).  

- Opt-Out: Unsubscribe from marketing emails using the "unsubscribe" link in our communications or by contacting us directly.  

- Cookies: Adjust your browser settings to refuse cookies, though this may limit Site functionality.  

- Regional Rights: Depending on your location (e.g., California, EU), you may have additional rights, such as data portability or objection to processing. Contact us for details.  

7. Data Retention  

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, or resolve disputes, unless a longer retention period is permitted or required by law. Non-personal data may be kept indefinitely in anonymized form for analytics.  

8. Third-Party Links  

The Site may include links to external websites or services. We are not responsible for their privacy practices or content. Review their policies before providing information.  

9. Children’s Privacy  

Our Site and services are not intended for individuals under 13 years of age. We do not knowingly collect personal information from children. If we learn such data has been collected, we will take steps to delete it promptly. Contact us if you believe this has occurred.  

10. Changes to This Privacy Policy  

We may revise this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. Updates will be posted on the Site with a revised "Effective Date." Your continued use of the Site after changes are posted constitutes acceptance of the updated policy. We encourage periodic review.  

11. Contact Us  

For questions, concerns, or to exercise your rights under this Privacy Policy, please reach out to us.